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Improving Charity Fundraising with TAAP® Fundraiser and Contactless Payments

June 10, 2024

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In a world where technology constantly reshapes our daily routines, even the way we make payments has undergone a dramatic transformation. Gone are the days when cash was king. Today, we revel in the convenience and security of digital and contactless payments, including cutting-edge wearable tech like smartwatches. This evolution is not just for personal use; it has profound implications for the charity and not-for-profit sectors as well.

The Changing Landscape of Fundraising

Charities and non-profits face a unique challenge. They need to collect more donations, engage with their supporters, and stay abreast of payment trends.

TAAP Fundraising provides charities the possibility to offer supporters a seamless contactless payment method, ensuring that donations, big or small, are never missed.

Current Challenges for Charity Fundraising

Charities rely on donations to sustain their crucial work and research. Their fundraising calendars are packed with a variety of events, from corporate galas and community pub nights to high-profile marathons like the London Marathon. Face-to-face fundraising remains a cornerstone for raising awareness. However, as society moves towards cashless transactions, supporters increasingly rely on debit and credit cards, smartphone payments, and wearable tech like smartwatches. Not accommodating these modern payment methods can lead to significant missed opportunities.

Current donation systems often fall short. They primarily handle one-off payments, lack the ability to add Gift Aid, and fail to maintain ongoing communication with donors. This gap can result in a loss of potential income and lifelong supporters. Thankfully, TAAP Fundraiser offers a solution to these challenges.

How TAAP Fundraiser can Support Charities

TAAP Fundraiser boasts a user-friendly interface and the capability to add Gift Aid, enhancing the value of each donation. Beyond Gift Aid, donors can answer profiling questions and opt into a marketing database. This simple interaction transforms contactless donations into a powerful tool for building a robust marketing database of donors, maximising engagement and fostering relationships that increase the lifetime value of donations.

The intuitive design means minimal training is required, a welcome feature in the fast-paced world of fundraising. TAAP Fundraiser is adaptable, with features that allow quick adjustments to standard fundraising amounts and modes. Whether in ‘tap and go’ mode or a more detailed Gift Aid mode, the technology supports fund collection without disrupting the existing workflow of fundraising teams.

Increase the Number of Donations Collected

With TAAP Fundraiser, the ability to capture donations via any contactless method can significantly boost the total amount of contributions. Moreover, integrating Gift Aid can increase these donations by an additional 25%. This solution also allows charities to create a GDPR-compliant donor database, enabling them to build enduring relationships and encourage lifelong support.

One of the most noticeable benefits is the improved morale among fundraisers. The TAAP Fundraiser is adaptable to various environments, ensuring that no opportunity is lost. Its speed and efficiency mean fundraisers can interact with more donors in less time.

Mobility is another standout feature. Fundraising teams can always access the payment machine with data connectivity and Wi-Fi, avoiding the connectivity issues that plague standard credit card machines. The straightforward user interface reduces the need for extensive training, allowing the solution to be deployed immediately at events.

Gain Real-Time Insights and Flexibility

All donation data is collected in real-time within the portal, providing valuable insights into the success of events and campaigns. This data allows management to allocate resources more effectively, ensuring maximum return on investment for future fundraising efforts. Additionally, the versatility of TAAP Fundraiser means charities can use the system on their own devices, adding another layer of convenience.

Is it Time to Invest in the Future of Fundraising?

The short answer, yes. TAAP Fundraiser equips charities with the tools needed to adapt to the rapidly evolving payment landscape. By capturing every potential donation and fostering lasting relationships with supporters, this innovative approach to fundraising not only enhances donation amounts but also streamlines the entire process.

As technology continues to advance, it’s clear that embracing digital and contactless payments is no longer optional but essential. The TAAP Fundraiser is at the forefront of this shift, helping charities to thrive in a cashless society while maximising their impact and reach.

Embrace the future of fundraising with TAAP.

See how TAAP can work with you today.
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Why TAAP?

Why TAAP?

Why would you build applications on TAAP?

The software industry promised you could digitise all your processes, become a data first organisation, embrace AI and transform into the business of the future. But is that really the full story?

It’s an exciting vision, but here’s the reality.

Just like the nuclear industry, software promises immense power and potential, but it also has a radioactive side.

Over time, software decays. It becomes harder to manage, each year its maintenance costs spiral. All software reaches a tipping point where it must be retired or completely rebuilt.

Software maintenance is its own master, touching every part of an organisation.

All of your software must be maintained all at once, reacting to Patches, updates, compatibility issues, and new vulnerabilities. You don’t control the timeline, your software does.

It consumes every available IT resource, restricts agility, and the more you digitise the worse it gets

And the cost? Maintaining software typically costs 7 to 10 times more than the initial cost of building it.

It drains your ability to innovate, to seize opportunities, to move at the speed of business and to remain competitive.

The dream of end-to-end digital transformation begins to fade. The vision becomes a fantasy. Software, once a symbol of progress, becomes a burden. Delays mount. Backlogs grow. New ideas are sidelined. Legacy software grinds your business to a halt, undermining your most critical asset: data.

It’s a self-perpetuating cycle, a workload-creation engine, creating lag, inefficiency, and operational drag.

This isn’t the future you imagined, but it’s how the software industry has operated for the last 50 to 70 years. It’s the unspoken cost of ownership, the law of diminishing returns.

There has to be a better way!

This is where TAAP steps in.

TAAP has shifted spend from maintenance to innovation, embracing an AI-centered future of evolving knowledge engineering.

Apps written to run on TAAP are free from legacy maintenance.

They can run for 10, 15, or more years, maintenance-free!

You can digitise everything and do so free from the burden of technical debt!

TAAP technologies allow you to leverage our AI-assisted designers to scope and define the solutions you require.

TAAP simplifies and accelerates the process of turning ideas into apps.

With TAAP you can build fully functional applications in seconds, not code snippets, but enterprise-grade applications with support for role-based access controls and Single Sign On right out of the box. This means you can operate at enterprise scale giving the right people permissions to access and use the apps they require.

You can now truly become a digital-first organisation.

You can have tremendous flexibility over how you can build apps and target different types of deployments, cloud, on-premise, on-device, even fully offline.

You can develop and release an unlimited number of processes and at different release cadence.

TAAP has been engineered to allow organisations to embrace software at scale across departments, for SMEs, national and global enterprise, and in multiple languages.

Our generative technologies are deterministic, allowing you to digitise any process without compromise, built how you want, bug free, with zero maintenance, whilst providing access to your source code and IP.

Engineered for frictionless scale-out via the Microsoft commercial marketplace, customers from over 170 markets can directly start building applications on TAAP with a click of a button.

Commercialised to be inclusive for consultancies, ISVs, SIs, and product companies to benefit from this technology. Creating their own IP on TAAP, licensing and protecting their margins and value within a new and modernising software industry.

With low-cost licensing, we encourage you to digitise everything, and we don’t penalize or restrict you from wanting to digitise it all

This is a tectonic shift to the way in which software can be envisioned and leveraged for the future. We are driving the next stage of evolution for the software industry, reducing the time to value and bringing quicker results, improved quality, and lower costs

It’s almost too good to be true, but that’s our vision, allowing the world to embrace software and elevating the way technology can help humanity grow and evolve. We are changing the rules of how the software industry has operated so far.

TAAP delivers the future the software industry promised, but struggled to deliver.

TAAP can help you simplify complexity, accelerate performance, and achieve results—fast.

Click the link and contact us today to start your digital transformation with TAAP!